How Website Value is Determined
Whether you are in business for yourself and would like to build up a lucrative website to sell off at a future date or you are working for a client who would like to increase their website value, there is a lot you need to know in order to make the most informed decision possible regarding the value of your website. This presents a very important point that all too many businesses unfortunately fail to apply enough thought and energy to. A website is much more than a virtual business card. Essentially, your website is a live commodity that represents much more than the products and services you offer. In actuality, beyond the sales that it helps to directly bring in by providing a porthole for your products and services, it is a form of money. Fortunately for freelancers, contract workers, dedicated employees, small business owners and big time businesses, there are actually plenty of very helpful resources available that make it very convenient for you to figure out how much is a website worth.
With the immense advantage of being able to figure out website value for your own website or your client’s website, you will have the ability to do a lot more with your website. For example, if you are interested in eventually being able to sell off your website to another individual or another business with a similar niche who is essentially interested in being able to buy up the websites that prove to be the closest competitors and pose the biggest threat to their own success, then knowing how much is a website worth and the exact website value of your own site, you will be able to charge as much as possible for your website. Otherwise, if you do not know the exact value of your website you will have very little with which to persuade your potential buyers from paying top dollar for your site.
As with any large purchase that is being considered by a potential buyer, the more numbers that you have behind your proposal, the better the chance you have of creating a much greater degree of consumer confidence. Essentially, knowing how much is a website worth helps create a massive leverage point for you, providing you with key statistics that help you to qualify your offer and justify the fees, prices and rates that you are asking for from the prospective buyer.
A few of the factors that have the most significant impact on a website value include the site’s revenue and the website’s traffic, the number of frequency of visitors (both unique and repeat visitors). A website valuation calculator or online resource will help you to get a solid grasp of these numbers. Once you have access to these numbers and know how much is a website worth, then you will have the best idea of exactly how much you can ask for your website when the time comes to sell it.
In addition, the latest website valuation tools, calculators and resources will also help you to determine potential areas that need to be fixed on your website in order to improve its performance and overall value.